5 Ways to Support Small Businesses This ChristmasPosted on: Nov 12, 2018
At this time of year thousands of artists, designers, makers, independent shops and small businesses are putting their heart and soul into creating stocking-worthy gifts. Christmas is the perfect time to show them some love! So here’s 5 easy and practical ways to support small businesses this Christmas.
Explore your high street
Wherever you are in the county, there will be an independent shop nearby ready to help you choose some great Christmas gifts. In my area of Leamington/Warwick we have Berylune, Lilac Rose, Underboard and Smithery to name just a few!
There’s nothing like having a browse in a beautifully curated boutique full of treasures - why not see what you can find in your town?
Shop small online
If you prefer to do your Christmas shopping from the comfort of your own home, get yourself on Etsy! This website hosts a mind-boggling array of artists, designers and makers with their own virtual shop fronts of things to buy.
Payment is secure and you can directly message sellers through the site. You’ll be amazed at the variety of things on offer!
Visit a craft fair
At this time of year there’s always a craft fair or Christmas market to be found. The great thing about these events is it’s accessible to even the smallest businesses who can’t afford shop space, so you really will find things that you won’t see anywhere else.
There’s usually some food and drink on offer too, so you can browse for gifts with a cup of hot chocolate or mulled wine in your hand!
Show some love on social media
Small businesses don’t have big budgets to spend on advertising, so putting a post up on Twitter, Facebook or Instagram can often be the only way for them to promote their products. You can make a big difference to how many people see them: liking a post or tweet is great, but commenting and sharing is even better! If you see a cool product that you know your friend would love, tag them in a comment and you could help that business make a sale. How fab is that?
Commission a bespoke gift or card
There are loads of designers and makers that can created a completely bespoke Christmas present for your loved ones. It doesn’t have to be something huge and expensive – Helen of Paper Personalities can make you a customised Christmas card that’s totally unique. My friend Zoe of Mischief & Hide is a whizz with leather and can emboss your keyring or bracelet with your initials! Other businesses on Etsy can personalise anything from stockings to baubles to gift tags.
There you go – 5 ways to be a BIG hero to small businesses this Christmas. Whether you pledge to spend £20 of your Christmas budget in independent shops or on Etsy, or simply share a few posts on Facebook, it all makes a difference!
If you'd like to show my business some love here are the links:
Etsy online shop: https://www.etsy.com/uk/shop/MichelleAbrahall